CMS – Content Management System What is it and which one is best for you?

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This week’s assignment is:  “Imagine that you have been asked to recommend a CMS (Content Management System) to a local business that is planning to build a website. Using the information you learned from Tiwari’s article, the video, and your perusal of the web pages listed under Resources, recommend one of the three CMS discussed and explain why you would recommend it.”

Firstly, What the heck is a Content Management System? According to searchcontentmanagement.techtarget.com/definition/content-management-system-CMS, “A content management system (CMS) is a software application or set of related programs that are used to create and manage digital content. CMSes are typically used for enterprise content management(ECM) and web content management (WCM). … A WCM facilitates collaborative authoring for websites.” Wait…. uhhhhh. WHAT? Let’s break that down. “A CMS or Content Management System is not a piece of software or program you have installed on your pc, but rather a content editing system which you can access on the web.

The system will allow you to “build” your website, using a wide selection of different plugins and ad on´s available for the various systems. Content management systems can be thought of as being a large box of lego bricks – You can then choose what specific bricks you want to build your website from. Another way of explaining what a CM system is, is to look at it as a regular text editing software like word, where you can write text and insert pictures directly from a standard control panel. Consequently you will not need any technical programming skills to create and manage a website.

In addition you are able download ready-made themes and templates for your CMS website, which you can then ad content. Some themes are free while others cost money. Using themes and templates you will be able to set up a website or blog in just a few weeks.”  Thank you http://www.beginnertuts.com/Tutorials/Beginner_info/CMS.php!

Before I say which I would choose, I have learned this week that a CMS is a wonderful tool to promote your business in today’s “internet economy”. Many people refer to it as a “MUST HAVE” and that the application of a CMS is a needed tool to get your business “out there” to the world.  I read Chapter 13 from the textbook for this class as well as the below assigned resources, but I also did some outside research to see what people were really saying about CMS and its necessity. I read the article what-is-cms-content-management-system.html, and http://www.comentum.com/drupal-vs-joomla-cms-comparison.html. These were the most helpful articles I read. Not only do they break down what the average person considering a CMS needs to know, but also it breaks apart each CMS and what it does and does not do for you, the user.

Assigned Resources:

After researching Joomla, Drupal and WordPress, I would recommend WordPress. As someone who has become familiar with WordPress during the course of this class, I can state with honesty that it has true ease of use. I had literally zero experience using blogs before this class and using WordPress I was easily able to navigate the site to set up all requisite assignments. I tried the free trial on Joomla and quit about fifteen minutes in. It was complicated. Additionally, WordPress has a much better and very intuitive administration design.

Big businesses with huge budgets can hire IT specialists to maintain such sites for them. However the average person wanting to start a business or promote their business do not have six figure budgets to work with. Many of these people do not have the resources to hire out for maintenance. According to sbecouncil.org, “In 2012, according to U.S. Census Bureau data, there were 5.73 million employer firms in the U.S. Firms with fewer than 500 workers accounted for 99.7 percent of those businesses, and businesses with less than 20 workers made up 89.6 percent.” That’s a HUGE statistic! What that means is that small businesses (businesses with 500 employees or less) make up 99% of all the business in the United States and 90% of those businesses have less than 20 employees! So 90% of businesses are NOT going to have the resources to pay large sums for the maintenance of their sites, and a large portion of these are likely to be  performing CMS maintenance THEMSELVES. This means that a CMS with ease of use is a MUST. This would again be WordPress. If I can do it with zero experience, so can many others.

Another reason to recommend WordPress is cost. Let’s be honest this is just as important as ease of use. Most businesses work on a tight budget. Below is a chart from  http://www.comentum.com/drupal-vs-joomla-cms-comparison.html

  Drupal Joomla WordPress
Average Setup and Customization Cost* $5,000 – $50,000 $2,000 – $20,000 $250 – $15,000
Average Monthly Maintenance Cost* $1,000 – $2,000 $500 $250

Lastly, in all actuality, WordPress can be utilized without lots of extra customization for FREE, Who can’t afford a free CMS? This makes it available to everyone, including small businesses on a small budget, thus making it completely affordable.

Overall, I enjoy WordPress personally. Looking at the other options, however, it appears as though WordPress is better for the majority of people looking to create a CMS.

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3 thoughts on “CMS – Content Management System What is it and which one is best for you?

  1. Megan,

    I completely agree with your recommendation. WordPress is very easy to use which saves time and money. It also never hurts to utilize something free when starting a business! The chart you added to your blog was enlightening to view. I had no idea the dramatic cost difference between the CMS’s we looked at.

    Like

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